GARNIER Fructis Long And Strong Shampoo(175 ml)

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June 12, 2021

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From Multani Mitti packs smeared across our young faces to our hair strands coated with egg and yoghurt batter, beauty in India has always been about deriving the best of au naturel recipes, exchanged across generations. And although several years have passed since our beauty regimes had a singular jar of petroleum jelly as a one-stop skincare product, homegrown beauty brands continue to harness the power of natural blends and organic ingredients, to create products that look good, and more importantly, feel great.

Beauty shopping at high-end stores often leaves you with a cart full of expensive, luxury products created by brands you can’t pronounce the names of. We reach for the product, bearing in mind the price, popularity and its compliance with the latest beauty trends, without devoting substantial thought to our local alternatives. But in the past few years as well as the current one, we’ve seen a number of Indian local beauty brands emerging under the spotlight, because of their stellar product ranges, that perfectly straddle the line between traditional natural recipes and scientific skincare solutions. Combining the best of both these worlds, these Indian brands have been supplying nourishing, chemical-free skincare products, that promote medicinal and organic nourishment, along with holistic wellness. Not only can they rival their foreign counterparts on the grounds of quality and beauty benefits, but they’re also much more affordable, accessible and at the end of the day, beneficial for our economy.

GARNIER Fructis Long And Strong Shampoo(175 ml) is available on Flipkart.